Christine Russell

Social Media Marketing Consultant

Phone:

308-249-1105

Email:

chrissy@getcreative308.com

Address:

Sidney Ne 69162

Date of Birth:

September 1988

A Bit About Me

Hi, I'm Chrissy Russell—a passionate marketing strategist, creative thinker, and proud veteran with a heart for helping small businesses grow. With over a decade of experience in marketing, branding, and community engagement, I founded Get Creative to provide hands-on, high-impact support to local entrepreneurs who want to stand out online.

My career began in corporate and small business environments, where I managed everything from campaign strategy to social media engagement, reputation management, and customer experience. Along the way, I discovered that what I love most is helping people tell their story, build loyal audiences, and turn everyday interactions into long-term growth.

As a certified personal trainer, military leader, and small business owner, I bring a unique mix of structure, empathy, and creativity to everything I do. I’ve worked with businesses across HVAC, wellness, beauty, e-commerce, and service-based industries—always tailoring solutions to their goals, not just the trends.

Key Skills & Experience:

Social media management (Facebook, Instagram, LinkedIn)
Branding & content creation
Strategy development & marketing consultation
Reputation management & local growth campaigns
Website support (Shopify & GoDaddy)
Veteran-owned and community-focused mindset

Whether you're starting from scratch or just need a boost, my goal is to help you Get Creative—and get results.

Work Experience

June 2025 - April 2026

August 2017 - November 2025

September 2010 - July 2017

Iris & Palm Co.

Founder & Creative Director | 2023–Present

I launched Iris & Palm Co. to bring my passion for plants, design, and community together under one roof—literally. This retail and e-commerce concept blends my love for indoor greenery with my background in branding and business development.

At Iris & Palm Co., I oversee everything from product sourcing and inventory management to marketing strategy, customer experience, and community events. I work hands-on with everything from designing custom soil blends and packaging to managing the website, running pop-ups, and engaging with customers both online and in-store.

More than just a plant shop, Iris & Palm Co. is a space rooted in connection, creativity, and growth—serving as a physical representation of my belief that small businesses can thrive when they are authentic, intentional, and community-driven.

More recently, I expanded my entrepreneurial journey by launching Get Creative, a boutique marketing agency focused on helping small businesses grow their digital presence through social media management, branding, and strategic content creation.

Together, Iris & Palm Co. and Get Creative allow me to blend strategy with soul—supporting both my own business and others who are chasing big dreams from small towns.

Best Plumbing, Heating & Cooling

Marketing & Operations Manager | 2017–2025

I joined Best PHC as a Customer Service Representative, handling inbound calls, invoicing, and customer concerns. As the company expanded, so did my role. I moved into dispatching and technician scheduling, eventually stepping into management responsibilities across operations and employee support.

I later transitioned into a dedicated marketing role, where I led the company’s social media strategy using platforms like Hootsuite, collaborated with local radio stations and newspapers for community outreach, and helped grow the brand’s reputation across the Nebraska Panhandle.

Beyond marketing, I created and managed the company’s employee morale and engagement programs, including:

A monthly “Feed the Crew Friday” lunch event
A company-wide newsletter
Employee recognition initiatives
Professional development sessions like budgeting classes
Nomination submissions for local business awards

This role taught me the power of community connection, internal culture, and multi-channel brand presence—all of which I carry forward into my work at Get Creative.

Cabela’s World Headquarters

Administrative Assistant – Catalog Department | 2010–2017

My professional journey began at Cabela’s World Headquarters, where I supported three product teams within the Catalog Department. This role gave me a strong foundation in customer relations, data organization, and team coordination. I assisted with product purchasing and pricing for national catalogs, scheduled travel and meetings for department leads, and managed high volumes of administrative tasks with precision and confidentiality.

This experience sharpened my skills in communication, detail management, and cross-team collaboration, skills I still rely on today in both marketing and business operations.

Education

January 2024 - Present

August 2014 - December 2015

Master of Business Administration (MBA) – Marketing
Columbia Southern University | In Progress
Currently pursuing my MBA with a specialization in Marketing, further expanding my knowledge in strategic branding, digital campaigns, and business leadership.

Bachelor of Science – Business Administration & Management
Bellevue University | 2014–2015
Completed an accelerated business program focused on organizational leadership, operational strategy, and managerial decision-making.

Military Career

December 2021 - Present

Wyoming Army National Guard
Sergeant (E5) – 2016 to Present

As a proud member of the Wyoming Army National Guard, I’ve served in both stateside and overseas operations, including Operation Spartan Shield. My time in uniform has shaped who I am—instilling in me a deep sense of discipline, resilience, and mission-focused leadership that I carry into every project and business I lead.

Over the years, I’ve taken on various roles that required me to adapt quickly, problem-solve under pressure, and lead with integrity. I was recently promoted to Sergeant (E5) and selected for advancement to E6, which reflects not only my professional commitment but also my ability to mentor and guide others.

Balancing military service with entrepreneurship has given me a unique lens on leadership, accountability, and the importance of community service—values that are woven into both Get Creative and Iris & Palm Co.

Let’s Connect

From corporate offices to small-town main streets, my journey has been shaped by creativity, service, and a drive to build something meaningful. Whether I’m behind the counter at Iris & Palm Co. or helping another business grow through Get Creative, my mission is simple: support people, grow community, and bring good ideas to life.

Thanks for taking the time to learn a little about me—I’d love to connect, collaborate, or simply cheer you on in your own journey.